{"id":769,"date":"2024-03-13T17:28:47","date_gmt":"2024-03-13T17:28:47","guid":{"rendered":"https:\/\/minusequalsplus.com\/?post_type=portfolio&#038;p=769"},"modified":"2024-03-16T18:35:00","modified_gmt":"2024-03-16T18:35:00","slug":"the-british-school-new-delhi","status":"publish","type":"portfolio","link":"https:\/\/minusequalsplus.com\/work\/the-british-school-new-delhi\/","title":{"rendered":"The British School, New Delhi"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"769\" class=\"elementor elementor-769\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e645a61 e-flex e-con-boxed e-con e-parent\" data-id=\"4e645a61\" data-element_type=\"container\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6f190c47 e-con-full e-flex e-con e-child\" data-id=\"6f190c47\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-59c8fec2 e-con-full e-flex e-con e-child\" data-id=\"59c8fec2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-125f4bba elementor-widget elementor-widget-text-editor\" data-id=\"125f4bba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.20.0 - 13-03-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<h1>The British School, New Delhi<\/h1><p>Tasked with designing a brochure that vividly presents The British School, New Delhi&#8217;s array of extracurricular activities, Minus Equals Plus embraced the challenge with enthusiasm. Our objective was to encapsulate the school&#8217;s holistic approach to education through a bi-fold brochure that informs and inspires both students and parents about the enriching opportunities beyond the academic curriculum.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-274fc58a e-flex e-con-boxed e-con e-parent\" data-id=\"274fc58a\" data-element_type=\"container\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b8dcded elementor-widget elementor-widget-gallery\" data-id=\"b8dcded\" data-element_type=\"widget\" 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.elementor-gallery__item-overlay-content__title{opacity:1}a.elementor-item.elementor-gallery-title{color:var(--galleries-title-color-normal)}a.elementor-item.elementor-gallery-title.elementor-item-active,a.elementor-item.elementor-gallery-title.highlighted,a.elementor-item.elementor-gallery-title:focus,a.elementor-item.elementor-gallery-title:hover{color:var(--galleries-title-color-hover)}a.elementor-item.elementor-gallery-title.elementor-item-active{color:var(--gallery-title-color-active)}.e-con-inner>.elementor-widget-gallery,.e-con>.elementor-widget-gallery{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/minusequalsplus.com\/wp-content\/uploads\/2024\/03\/The-British-School-Mockup-01.jpg\" data-width=\"1601\" data-height=\"1200\" aria-label=\"The British School New Delhi\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/minusequalsplus.com\/wp-content\/uploads\/2024\/03\/The-British-School-Mockup-02.jpg\" data-width=\"1528\" data-height=\"1200\" aria-label=\"The British School New Delhi\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"e-gallery-item elementor-gallery-item elementor-animated-content\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/minusequalsplus.com\/wp-content\/uploads\/2024\/03\/The-British-School-Mockup-03.jpg\" data-width=\"1528\" data-height=\"1200\" aria-label=\"The British School New Delhi\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d5d4706 e-flex e-con-boxed e-con e-parent\" data-id=\"5d5d4706\" data-element_type=\"container\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-44d2bee6 elementor-widget elementor-widget-text-editor\" data-id=\"44d2bee6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><strong>Our Role<\/strong><\/h3><p>Our design team was dedicated to crafting a brochure that not only showcases the diversity of The British School&#8217;s enrichment programmes but also resonates with the school&#8217;s identity. We aimed to create a piece that is visually appealing, easy to navigate, and rich in content.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4a0c9b19 elementor-widget elementor-widget-text-editor\" data-id=\"4a0c9b19\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><strong>The Process<\/strong><\/h3><p><strong>Signature Blue Palette<\/strong><\/p><p>At the heart of our design was the school&#8217;s signature blue, derived directly from their logo. This choice was instrumental in ensuring brand consistency and recognition. The signature blue served as a vibrant thread throughout the brochure, tying together various elements and sections into a cohesive narrative.<\/p><p><strong>Bi-fold Design &amp; Content Highlight<\/strong><\/p><p>Opting for a bi-fold design allowed for a seamless flow of information, guiding readers through the vivid world of The British School&#8217;s extracurricular activities. Each activity, from sports to arts, was spotlighted with dynamic visuals and engaging descriptions, all framed by the striking signature blue that echoes the school&#8217;s spirit.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14b4c875 elementor-widget elementor-widget-text-editor\" data-id=\"14b4c875\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3><strong>The Outcome<\/strong><\/h3><p>The completed brochure stands as a vibrant reflection of The British School&#8217;s commitment to a comprehensive educational journey, beautifully accented with their signature blue. It has become more than just an informational piece; it&#8217;s a visually compelling invitation to explore and engage with the school&#8217;s rich programme offerings. The use of the school&#8217;s iconic blue not only enhanced the visual appeal but also strengthened the brochure&#8217;s connection to the school&#8217;s brand identity.<\/p><p><strong>Reflection<\/strong><\/p><p>Creating the enrichment programme brochure for The British School, New Delhi, reinforced our belief in the power of design to connect and communicate. Utilizing the school&#8217;s signature blue was a deliberate choice that paid homage to their identity while ensuring the brochure was both informative and inspiring. This project stands as a testament to our capability at Minus Equals Plus to weave brand elements into designs that speak directly to the audience&#8217;s heart and mind.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14582047 e-flex e-con-boxed e-con e-parent\" data-id=\"14582047\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-31f58cf1 elementor-widget elementor-widget-text-editor\" data-id=\"31f58cf1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h4><span style=\"color: #ffffff;\">About <span style=\"text-decoration: underline;\"><a style=\"color: #ffffff; text-decoration: underline;\" href=\"https:\/\/www.british-school.org\/\" target=\"_blank\" rel=\"noopener\">The British School, New Delhi<\/a><\/span><\/span><\/h4><section class=\"elementor-section elementor-top-section elementor-element elementor-element-936fb43 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"936fb43\" data-element_type=\"section\" data-section-luminosity=\"dark\"><div class=\"elementor-container elementor-column-gap-default\"><div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-87c43ab\" data-id=\"87c43ab\" data-element_type=\"column\"><div class=\"elementor-widget-wrap elementor-element-populated\"><div class=\"elementor-element elementor-element-0ec7a1c elementor-widget elementor-widget-hub_fancy_heading\" data-id=\"0ec7a1c\" data-element_type=\"widget\" data-widget_type=\"hub_fancy_heading.default\"><div class=\"elementor-widget-container\"><div id=\"ld-fancy-heading-65efc0054d215\" class=\"ld-fancy-heading pos-rel\"><p class=\"ld-fh-element d-inline-block pos-rel lqd-highlight-classic lqd-highlight-grow-left p\">The British School is a top international, multicultural school located in the heart of the diplomatic area of New Delhi with students from over 66 nationalities.<\/p><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The British School, New Delhi Tasked with designing a brochure that vividly presents The British School, New Delhi&#8217;s array of extracurricular activities, Minus Equals Plus embraced<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":1189,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"portfolio-types":[19],"_links":{"self":[{"href":"https:\/\/minusequalsplus.com\/wp-json\/wp\/v2\/portfolio\/769"}],"collection":[{"href":"https:\/\/minusequalsplus.com\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/minusequalsplus.com\/wp-json\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/minusequalsplus.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/minusequalsplus.com\/wp-json\/wp\/v2\/comments?post=769"}],"version-history":[{"count":10,"href":"https:\/\/minusequalsplus.com\/wp-json\/wp\/v2\/portfolio\/769\/revisions"}],"predecessor-version":[{"id":1197,"href":"https:\/\/minusequalsplus.com\/wp-json\/wp\/v2\/portfolio\/769\/revisions\/1197"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/minusequalsplus.com\/wp-json\/wp\/v2\/media\/1189"}],"wp:attachment":[{"href":"https:\/\/minusequalsplus.com\/wp-json\/wp\/v2\/media?parent=769"}],"wp:term":[{"taxonomy":"portfolio-types","embeddable":true,"href":"https:\/\/minusequalsplus.com\/wp-json\/wp\/v2\/portfolio-types?post=769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}